Ovation Taps Randy Rovegno As Marketing VP

Arts cable network Ovation has named Randy Rovegno vice president, content distribution marketing. Rovegno reports directly to Brad Samuels, EVP of content distribution and is based in the company’s Santa Monica, Calif., headquarters.

In his new role, Rovegno will lead Ovation’s business-to-business affiliate communications efforts and the development of the network’s distributor partnership marketing programs. 

Prior to joining Ovation, Rovegno spent the past six years as an agency executive. Most recently, he was founder of his own agency, Longboard Marketing. Previously, he was a member of the Fox Cable Networks’ distribution marketing team. Prior to Fox Cable Networks, Rovegno held various marketing positions at BroadbandSports.com, The Bradford Exchange and The Upper Deck Co.

Rovegno graduated from Arizona State University with a BA in communications.  He is a 12-time CTAM Mark Award winner, has won multiple Promax/BDA awards and was named to the “Top 100 Marketers to Watch”.  He is also the author of The Surfer’s Guide to Marketing and a guest lecturer at USC, Pepperdine University MBA program, Loyola Marymount University and other universities.