Plum TV Re-Launches In Philadelphia, Boston

Plum TV, the programming service that focuses on home, travel, food, and wellness, announced today that it will re-launch as a lifestyle network with distribution on NRJ Broadcasting’s WMFP Boston and WTVE Philadelphia (operated by Titan Management).

The new agreement will increase Plum TV’s distribution to more than 6 million households. Plum TV will now be available on cable and satellite in those markets.

Plum TV is also announcing that it has raised $4.4 million in equity financing from investors including venture funds Baroda Ventures, Double M Partners and Greycroft Partners, and angels Roy Essakow, Clive Ng, Derek Norton, Kamran Pourzanjani and Jonas Svensson.

“Launching Plum TV in Boston and Philadelphia is a huge step for us as we create a new multiplatform lifestyle network,” said said Morgan Hertzan, co-president of Plum TV.  

“Morgan and I couldn’t have found a better partner than Bert Ellis and his team at Titan,” added Joseph Varet, co-president of Plum TV. “Bert is a legend of broadcasting, and he and his team are true entrepreneurs.  We are excited to work together to grow Plum TV into a powerful network offering.”  

“It’s exciting for Titan to work with an executive team that has an established track record launching media brands, and a premium network like Plum TV that offers viewers and advertisers strong original content,” said Bert Ellis,President of Titan.

The complete Plum TV schedule can be found here.