Sanders campaign releases first TV ad

Bernie Sanders’ presidential campaign released its first television ad on Sunday as part of a $2 million voter outreach effort in Iowa and New Hampshire.

The minute-long spot, heavy on his biography and some of his policies, tells viewers the Vermont senator is the son of a Polish immigrant, spent his youth in a Brooklyn tenement and attended public schools before being elected mayor of Burlington, Vermont.

The ad, which begins in black and white before moving to color, also shows an image of Martin Luther King Jr. and notes Sanders marched on Washington in 1963.

The independent senator, who is seeking the Democratic presidential nomination, first speaking appearance in the ad, which mostly features a woman’s voice, comes toward the end, when standing at the center of a packed stadium campaign rally, he declares: “People are sick and tired of establishment politics, and they want real change.”