Station Image Offering From Stephen Arnold Music

Stephen Arnold Music has unveiled “This is the Place”—a new fully-produced audio/video package offering TV stations a market-exclusive customizable mage campaign. This new branding package follows on the heels of its “It’s All About Early,” a market-exclusive morning image campaign introduced in 2011.

The up-tempo music and video elements of “This is the Place” combine for a bundle that is available in 60s/30s/15s/10s and ID format, and includes both male and female vocal versions.

Produced by the creative team at Stephen Arnold Music in collaboration with the Emmy-nominated singer/songwriter Greg Barnhill, the core of “This is the Place,” the company says, is an “energizing pop song built around uplifting lyrics about the emotional connection to home, addictive guitar hooks and an upbeat vibe.”

The campaign’s title track is matched to fully-produced and edited HD video made specifically to match the song, ready for stations to drop in their logo, talent and local footage to get on the air quickly. In addition, the full-length song is available on iTunes as a single for viral promotions.

Additionally, custom lyrics/vocals can be produced upon request and a news music branding package option will be available in July.