(Chatham, N.J. September 18, 2017) — Cutting-edge news professionals from some of the nation’s leading legacy and pureplay organizations will tackle the vexing problem of attracting and keeping younger audiences at TVNewsCheck’s NewsTECHForum 2017.
Eric Carvin, social media editor at The Associated Press; John Keefe, product manager for Quartz; Penny Riordan, director of digital audience engagement for GateHouse Media; and Rob McCracken, director of digital solutions for The E.W. Scripps Co., will look into the web of interwoven, emerging technologies to see what’s best working to draw millennials into their news brands. The panel, “Bits, Bots, Apps and More: Chasing Millennials in 2018,” will take place on Dec. 11 from 3:30 to 4:15 p.m. at the New York Hilton.
“Serving young audiences has never been more challenging, both in terms of where to find them and how to address them meaningfully on those new platforms,” said Michael Depp, TVNewsCheck’s special projects editor, who will moderate the discussion. “Eric, John, Penny and Rob spend their time navigating these constantly-evolving, interconnecting spaces. Their insights from the front lines in young audience engagement are indispensible for news organizations laying the track for their long-term prosperity.”
NewsTECHForum, now in its sixth year, will feature keynote interviews with Campbell Brown, head of news partnerships at Facebook, and Micah Gelman, director of video and senior editor at The Washington Post. It will also feature sessions on Creating the Newsroom of the Future; Tech Leaders on the Future of Newsroom Technology; Augmented Reality, Virtual Reality and the State of the Art in TV Graphics; and Drones & News Photography.
Set for Monday and Tuesday, Dec. 11-12, NewsTECHForum is co-located with the Sports Video Group Summit, where nearly 2000 sports production and management executives gather to pursue excellence in sports production. NewsTECHForum attendees will have access to the SVG Summit’s program and its Technology Showcase of more than 60 exhibiting manufacturers.
To register for NewsTECHForum 2017, click here.