How stations adapted their content and content from their partners to best take advantage of their large social audiences and the ability to stream live video to them determined the levels of success for many stations in the first quarter. Facebook Live video drove levels of engagement that changed the game for some stations — even if it was just a stream of a giraffe not giving birth. The leaders in markets 1-5 are here; 6-10 are here.
April 25, 2024
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Editor on Duty: Mark K. Miller
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