DMA 45

WBRC Birmingham To Launch Weekly News Mag

Raycom-owned Fox affiliate WBRC Birmingham, Ala. (DMA 45) has scheduled a new weekly news magazine program. Bounce Around Birmingham will air every Monday on the station’s Bounce 6.2 subchannel at 6 p.m. starting June 5. Additionally, an encore will air on WBRC’s main channel the following weekend.

The 30-minute program features WBRC’s news team, including anchors Sarah Verser and Steve Crocker and reporter Jeh Jeh Pruitt, who showcase “compelling stories that impact the African-American community,” according to WBRC.

“I’m personally excited about our new program because I grew up in Birmingham and I’ve always known about the abundance of talented people in our area,” said David Kelley, WBRC producer of Bounce Around Birmingham. “With a rich cultural and historic past, it only made sense that we share them with everyone.”

Collin R. Gaston, WBRC News VP and GM, said: “I’ve wanted, for some time, to create a vehicle to share uplifting, positive stories originating from our robust African-American communities here in Birmingham and the surrounding areas. Bounce Around Birmingham will fill that void as we look to entertain, inform, and inspire with this new program offering.

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