DMA 4 (PHILADELPHIA)

WCAU To Air ACC Basketball On Subchannel

The deal with Raycom Sports for carriage on NBC Philadelphia Nonstop builds on the station's earlier coverage of ACC football.

NBC Owned Station WCAU Philadelphia announced Tuesday that it has reached a deal with Raycom Sports/The ACC Network to air the 2012 ACC Men’s Basketball season on NBC Philadelphia Nonstop, one of the station’s subchannels (ch. 10.2).

The season starts Saturday, Jan. 7, with Wake Forest taking on Virginia Tech in Blacksburg, Va. Other confirmed games include the highly anticipated matchup between rivals Duke and North Carolina on Wednesday, Feb. 8, in Chapel Hill. Scheduled broadcasts include the entire ACC Tournament, slated to begin on March 8.

Under the terms of a previously announced deal with Raycom/ACC Sports, NBC Philadelphia Nonstop recently concluded broadcasting the regular season ACC Football season.

“NBC 10 Philadelphia is thrilled to continue this partnership with Raycom Sports,” said Dennis Bianchi, president-GM of WCAU. “We’re dedicated to bringing our viewers news and information, along with exciting sports programming, and we’re thrilled that our digital channel provides us this opportunity.”

“We are excited about extending our partnership with NBC 10 Philadelphia to include ACC Basketball,” said George Johnson, SVP of Raycom Sports. “Philadelphia is a terrific college basketball market and we are pleased to showcase ACC Basketball on NBC 10 Philadelphia.”


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