WDRB Names Lori Morgan Digital Sales Dir.

In addition to leading digital sales efforts for Block Communications’ Louisville, Ky., Fox affiliate, she will also oversee digital sales at Block’s WAND Decatur, Ill., and WLIO-WOHL Lima, Ohio.

Block Communications-owned Fox affiliate WDRB Louisville, Ky. (DMA 49), has hired Lori Morgan as corporate director of digital sales, effective Monday, April 20.

Since 2008, she has been SVP of local sales for World Now. Prior to that, she was director of sales at WHAS Louisville and before that, the general sales manager of WKYT Lexington, Ky., where she worked for 14 years.

Morgan grew up in California and began her media career as a media buyer and planner in Irvine and was also a national rep for Seltel in Los Angeles. 

While Morgan will be based in Louisville, she will also provide digital sales management for Block Communications’ other broadcast properties in WAND Decatur, Ill., and WLIO-WOHL Lima, Ohio.

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