WeatherNation TV Adds 3 Sinclair Stations

WeatherNation TV, a multi-format, local, regional and national television weather news service, is now delivering around-the-clock TV weather news to three Sinclair Broadcast Group stations: WZTV Nashville (DMA 29); WTVC Chattanooga, Tenn. (DMA 88); and KOKH Oklahoma City (DMA 44).

“WeatherNation provides us the opportunity to enhance our weather coverage in the communities we serve,” said David Amy, EVP-COO, Sinclair Broadcast Group. “Their efforts to provide even more local weather information with updates every 10 minutes, plus regional and national updates, are a comprehensive expansion of our already existing local weather reports.”

“WeatherNation brings world-class technology and additional professional meteorologists that will provide more of the quality weather coverage viewers have come to expect from these Sinclair TV stations,” said Michael Norton, president of WeatherNation.

The WeatherNation TV network delivers a back-to-basics approach to weather reporting and forecasting. Instead of long-form shows interspersed with short bouts of weather news, WeatherNation TV offers continuous coverage of hyper-local, local, regional and national weather events.

WeatherNation TV’s resourced include technology from Baron Services and its Omni and VIPIR Systems to forecast and illustrate current conditions with real-time 3D graphical mapping to help viewers understand the in-depth story behind their weather. A severe weather tracking system also gives viewers a detailed visual assessment of storms and other extreme weather, from the satellite view down to street-level detail, according to the company.