WorldNow Signs Heritage, Hoak Stations
WorldNow, a digital technology, content and revenue-solution company for local media, today signed a new deal with Heritage Broadcasting and Hoak Media’s WMBB Panama City, Fla. (DMA 156) to provide WorldNow’s suite of online services including Web publishing, video, mobile, local sales support and national ad sales.
Heritage Broadcasting operates WWTV-WWUP and WFQX Cadillac-Traverse City, Mich. (DMA 119).
The addition of WMBB, makes it the fifth market WorldNow now serves for Hoak Media.
“Heritage Broadcasting is eager to work with WorldNow as our strategic partner online,” said Bill Kring VP-GM of Heritage Broadcasting. “They have a history of really helping their partners increase their online presence and generating significant revenue and we believe they are the best choice for both their technology and services.”
“Heritage Broadcasting and WMBB are great partners for the WorldNow family”, said Craig Smith, EVP Sales and Distribution for WorldNow. “WMBB launched earlier this year and has already seen significant increases in audience and we are excited to get the Heritage stations launched on our platform.”