WPIX Names Michael Schwartz Local Sales Manager

Tribune Broadcasting’s CW affiliate WPIX New York (DMA 1), has named Michael Schwartz local sales manager. Schwartz will be responsible for overseeing sales activity in the market and the sales performance of the local account executives.

He will join the station’s sales management team on Aug. 18 and will report to Debbie Presser, general sales manager.

Schwartz comes to WPIX from Fox owned WNYW (Fox) and WWOR (MNT) New York where he was the local sales manager overseeing the NFL and Yankees sales.

Prior to his position at Fox, he was local sales manager for WCBS New York.  Schwartz has also held account executive positions at CBS and Katz Television; he began his media sales career as a buyer for Griffin Bacal.

Schwartz holds a Bachelor of Business Administration from Pace University.