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Comedy Central is expanding into the podcasting world.
The network will launch a global podcast network featuring brand extensions of its existing franchises as well as new original content. The Jim Jefferies Show will be the inaugural offering, debuting Wednesday. It will be available for download and streaming worldwide across Apple Podcasts, Google Play, Spotify, Stitcher and other digital platforms.
Additional franchises that will roll out including The Daily Show With Trevor Noah, the Comedy Central Roast franchise and Comedy Central Stand-Up, along with other soon-to-be-announced series. Comedy Central has partnered with podcast industry leader Midroll Media, home of the top comedy podcasts on the Earwolf network, to advise on the creation of its new podcast network and also to represent its shows for advertising sales.
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The move into podcasting signals Comedy Central’s increasing push into digital, where it boasts over 168 million fans for its collective franchises across digital and social platforms.
“Podcasting is the next step in the evolution of Comedy Central content, an extremely versatile and exciting medium that furthers our 360 strategy to allow our talent to express their vision and connect directly with fans across multiple platforms,” Steve Raizes, senior vp, Comedy Central Consumer Products, Experiential and Audio, said in a statement. “We’re huge fans of podcasting and truly excited to create content based on our signature properties as well as entirely new concepts.”
Here’s a full list of the programming slate on Comedy Central’s podcasting network:
The Jim Jefferies Show — The podcast will feature exclusive weekly post-show discussions of the late-night series with Jefferies and his guests and/or writers. From a deeper dive into show topics to jokes that didn’t make the cut to far-ranging conversations beyond the show, listeners will get a glimpse into Jefferies’ mind.
The Daily Show With Trevor Noah: Ears Edition — This daily podcast will feature a highlight segment from the prior night’s broadcast of the Comedy Central staple, as well as the extended interview.
The Daily Show Original Miniseries (title still TBD) — This limited miniseries is a comedic, in-depth look at a particular topic from The Daily Show With Trevor Noah team, anchored by their signature brand of insight, depth and wit.
History of the Roast — Based on Comedy Central’s Roast franchise, this podcast miniseries will examine a specific roast each episode. It will take fans behind-the-scenes with exclusive backstory including audio clips and potential interviews with talent, writers and producers.
Up Next — Based on Comedy Central’s Up Next stand-up discovery franchise, this podcast will highlight rising Comedy Central talent with potential live recordings from New York and Los Angeles showcases.
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