‘The Mole’ Competition Show Re-Emerges At Netflix

Netflix is reviving a cult favorite from the early days of the reality TV boom. The streamer has ordered a new version of The Mole, a competition series in which one player — the “mole” — works to undermine the others. The series, based on a Belgian format, aired for five seasons on ABC, with the last coming in 2008.

State Black Caucus Leaders Endorse Standard General-Tegna

State legislative Black Caucus leaders have written the FCC to endorse the merger of Standard General and Tegna. "We believe that this deal is in the public’s interest as it will improve local news, increase diversity in media ownership, and help modernize broadcast television for consumers," the letter said in part.

Why The Media Declared Anne Heche Dead Twice

Anne Heche died Friday, according to her hometown paper, the Los Angeles Times. Or she died Sunday, per the New York Times and others. Between those dates, the 53-year-old actress was in a state of mortal ambiguity that challenged the media to parse a legal, even philosophical question: When is someone actually dead?

BRAND CONNECTIONS

Come For The Broadcast, Stay For The Mets Game

SNY already had some of the best announcers in baseball. John DeMarsico, the network’s director, has made every game feel like a trip to the movies.

Gambling Operators Including FanDuel, DraftKings Tweak Marketing As NFL Season Nears

Gambling operators have been pouring hundreds of millions of dollars into the pursuit of new customers as more states have adopted online sports betting. Now, those companies are under pressure to rein in spending because they have said they plan to turn a profit sometime next year. The college football and NFL seasons — a prime time to advertise and entice more people to gamble — will be a balancing act on the path to profitability for companies such as FanDuel Group, DraftKings and BetMGM, the market leaders. Other competitors also are scrutinizing their bottom lines.

ANA Issues ‘Programmatic Transparency’ Guide

The supply of marketing technology vendors powering the programmatic advertising marketplace grew more than 520% over a nine-year period, analyzed by the Association of National Advertisers in its just-released "The CMO's Guide To Programmatic Transparency" report. The analysis estimates there were more than 8,000 suppliers as of 2020, and they had been expanding at around 1,000 per year in recent years, suggesting the pool could now be well over 10,000.

MONDAY OVERNIGHTS

‘Roswell,’ ‘In The Dark’ Hit Season Highs

The CW’s Roswell, New Mexico drew 514,000 total viewers — up 29% to mark a (final-)season high — while steady in the demo with a 0.1 rating. ABC’s The Bachelorette (3m/0.7) dipped but still dominated Monday in the demo.

The International Alliance of Theatrical Stage Employees is accusing the Association of Independent Commercial Producers of “union busting” and providing companies with a “license to blacklist” production department workers engaged in unionizing efforts. Last month, the union said that thousands of workers employed in TV commercial production departments had formed a new union called Stand with Production under IATSE's umbrella.

In its first full week of availability on Netflix, Neil Gaiman’s The Sandman was watched for 127.5 million hours, landing in the No. 1 position on the streamer’s newly released Top 10 rankings. This week, the. Aug. 8-14 viewing window, marks the series’ second at the top of the chart after its debut last week with 69.5 million hours.

For the second year in a row, The View is the most-watched daytime talk show across both network and syndication. The ABC series ranked No. 1 in both households and total viewers for the 2021-22 television season. Its 1.7 rating topped all other network and syndicated daytime talk shows, tying with Dr. Phil in households and netting an average of 2.411 million total viewers for the season, according to Nielsen.

TVN’S MANAGING MEDIA BY MARY COLLINS

A Tale Of Two Streamers

In recently quarterly earnings, Netflix and Warner Bros. Discovery revealed markedly different paths for executing on their commercial-free and ad-supported streaming tiers ahead. One of them signals trouble.

TVN’S MEDIA JOBS

New Jobs Posted To TVNewsCheck

New jobs posted to TVNewsCheck include openings for two promotions producers, local sales manager, news photographer, reporter, special projects producer and MMJ/reporter.

Streaming News 2022 Webinar: Maximizing Audience And Revenue

Executives from Estrella Media, NBCUniversal, Scripps Networks, Gray Television, Fox Television Stations and Allen Media will share how they’re maximizing their OTT sales opportunities and cultivating innovative strategies for audience development in part two of a TVNewsCheck webinar event slated for Aug. 25. Register here.

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