Nielsen has been prepping the networks for significant changes in the way it reports “overnight” numbers starting this fall, according to insiders at two major broadcast networks. On Oct. 3, the “metered-market ratings” for primetime TV shows are expected to be sent to networks at 1 p.m. ET the following day, or four-and-a-half hours later than they currently are.
As this still emerging entertainment segment develops, there will be lots of prognostication on how high the revenues can go, what models work best, and when it will reach market saturation. The one thing that is certain is that the on-demand genie is out of the bottle; that consumers are going to continue to expect good quality information and entertainment on their schedule.
How’s this for a plot twist: Traditional television networks got a boost in advertising commitments for the upcoming season from an unlikely client — streaming services. In conversations with network sales executives and media buyers, the influx of streaming services that are looking for ways to market themselves to prospective subscribers was cited as a reason for the better-than-expected performance this year.
Officials from the FCC and FTC have expressed serious concerns about a draft Trump administration executive order seeking to regulate tech giants such as Facebook and Twitter, according to several people familiar with the matter. In a closed-door meeting last month, officials from the two agencies met to discuss the matter with a Commerce Department office that advises the White House on telecommunications, the people said.
TV managers weigh in on the difficulties of recruiting, especially when it comes to the most difficult job openings to fill in local TV — news producers, account executives and creative services writer/producers.
The Ann Sarnoff era at Warner Bros. has begun. Sarnoff formally took the reins as Warner Bros. chair-CEO on Thursday, two months after she was appointed to the post. Sarnoff told employees in a memo that she has been impressed by the company’s track record during the past year amid a period of upheaval for the industry in general and Warner Bros. in particular.
Toymaker Hasbro is acquiring studio Entertainment One in an all-cash transaction valued at $4 billion, bringing My Little Pony and Nerf under the same umbrella as Peppa Pig and PJ Masks and furthering Hasbro’s growth goals in the infant and preschool categories. Hasbro aims to expand its operations in film and TV.
To accept financial support "risks the integrity and credibility of NAHJ's 35-year mission," the president of the National Association of Hispanic Journalists, Hugo Balta, said.
The Wall Street Journal reports that News Corp is developing a news-aggregation service, Knewz.com, meant to address concerns that Google News and other digital platforms don’t reward publishers’ work adequately and play down articles from certain types of sites. Journal subscribers can read the full story here.
Broadcast executives will discuss emerging strategies for diversifying their core revenues at TVNewsCheck’s annual TV2020: Monetizing the Future conference in New York in October.
The now annual competition sponsored by TVNewsCheck and the BEA asks student journalists to reimagine news storytelling for linear TV, mobile and social with an eye toward attracting younger audiences.
Last week on TVNewsCheck's Media Job Center, new jobs in highly desirable markets were posted for a TV news producer at Capitol Broadcasting’s WRAL in Raleigh, N.C., and for an assignment editor at Tenga’s KPNX in Phoenix.