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How Cross Platform Alerting Drives Engagement
Weather is the original influencer, and you need a strategy and tools to optimize your weather message for an evolving audience. What if your alerting system also served as the catalyst for a broader approach that includes lifestyle forecasts, health-related forecasts, stock market moves and school closings, etc., all delivered with rich graphics from a single technology platform to every device? Join TVNewsCheck and The Weather Company, an IBM business, for a deep dive into creating a strategy for expanding engagement while streamlining workflows.
