MARKET SHARE MONDAY MEMO
KSWB’s Two-Minute Super News Tease Drives Ratings
KSWB San Diego took advantage of people watching a Fox network program to topically promote its late news and the next day’s morning news. The results were impressive.
MARKET SHARE | DMA 28: SAN DIEGO
KSWB Names New Creative Services Director
Alejandro Guajardo has been interim CSD at Tribune’s San Diego Fox affiliate since February and was the station’s commercial production manager prior to that.
