Gray’s ‘Hawaii News Now’ Pairs Traditional Journalism With Local Traditions
Hawaii News Now, a three-station news operation, has unique coverage requirements due to the state’s history and natural beauty which draws tourists. But it shares the conundrums all local TV stations are facing.
Hawaii’s ‘This Is Now’ Bridges Digital, Broadcast
The digitally native Hawaii newscast This Is Now has taken off thanks to production DIY simplicity, giving room for stories to breathe and buy-in from the broadcast side at Gray Television’s KGMB and KHNL Honolulu. Click through to read the full story.
Hawaii News Now Drops Sports From Newscasts
Hawaii News Now Dominates Social Media
Raycom’s Hawaii News Now, the digital presence that rolls up its CBS, MyNetworkTV and NBC affiliates, is Honolulu’s commanding leader on social media according to Shareablee data. Nicole Bento, its digital content director, says Facebook has become essential as the leading platform for its news brand, and Facebook Live is now a key tool there.
Exclusives
Honolulu Digital Arena Pits Three Against One
In 2011, Honolulu’s digital news leader StarAdvertiser.com, the online home of the Honolulu Star-Advertiser, put up a paywall. The move turned out to be a boon for its main competitor, HawaiiNewsNow.com, operated by three TV stations, which saw its Web traffic jump and remain strong.
