MARKET SHARE Q&A
From Part-Time Master Control To Corporate VP
Maryann Balbo, vice president at Cox Media, started her broadcast career as a part-time master control operator in her hometown of Watertown, N.Y. Today, she lives in lives in Wichita, Kan., and is responsible for operations and advertising sales in Cox’s Kansas and Arkansas markets. She talks about her career, how she went from being the only woman in the engineering department to eventually being a station general manager and then corporate VP with stops in sales, programming and marketing along the way.
DMA 79 (HUNTSVILLE-DECATUR-FLORENCE, AL)
Maryann Balbo Named GM Of WHDF
The former marketing director at WTVD Raleigh, N.C., lands the top spot at Lockwood Broadcast Group’s Alabama CW affiliate.
