DIGITAL DMAS (53)
Providence Old Media Slow On New Media
In Rhode Island’s capital, the traditional media outlets are mired in what one expert calls “an analog mindset,” but a number of small independent startups are willing and eager to fill in the gaps in digital coverage left by the market’s TV stations and newspaper.
WJAR, the NBC affiliate in Providence, R.I., is aiming to be the first station in the market with high-definition news, but others won’t be far behind as WPRI (CBS), WNAC (Fox) and WLNE (ABC) are also gearing up.
