CNN debuted a daily program Monday on Snapchat Shows, a growing roster of short-form video series on the social-media platform. Airing every weekday at 6 p.m. ET, The Update will feature breaking news from the cable network’s reporters exclusive to Snapchat in its signature Shows format. CNN will also offer rolling updates on developing news as part of the program.
Trevor Fellows’ appointment to the new role “underscores the company’s commitment to innovation in strategic digital partnerships and a converging marketplace,” it says.
Social media is arguably the best tool for broadcasters to reach a large audience these days and they all need the help of their staffs and on-air talent to amplify their voice on social media and create compelling content to build the same brand loyalty on social that they built over the airwaves for decades. Just dipping a toe into Twitter or posting plain links to your work on your Facebook Page won’t cut it. With the speed of news at an all-time high and the time allowed to produce it at an all-time low, journalists need to maximize their return-on-effort to make their time spent on social worthwhile — for both themselves and their employer. Here’s how.
Can two once-great Internet behemoths come together harmoniously in an age of mergers, roll-ups, and distribution plays? The early returns suggests that Oath — the corporate marriage of AOL and Yahoo — has some work cut out for itself.
The arrival of Apple, Facebook and Google means that the world of scripted TV is going to become even more competitive.
NBC News’ twice-daily Snapchat show, Stay Tuned, has garnered more than 29 million unique viewers since launching July 18, the companies announced Friday. The show’s debut came after NBCUniversal invested $500 million in Snap, the parent company of Snapchat, as part of its initial public offering in March.
Complex Networks and Fuse Media don’t have common ownership or joint oversight of any particular media property. But in days to come, they will begin to work together to sell packages of media inventory to advertisers. In a deal announced Friday, the two companies said Complex would begin to air a weekly 90-minute block of programming built from segments from many of its digital shows on Fuse’s cable network. Both Fuse and Complex Networks will promote the programming as a venue for reaching a multi-cultural audience between the ages of 18 and 34.
Where Is The Line? Media Forced To Decide
It took the death of a young woman at the hands of one of the neo-Nazis she was protesting to force the ever-expanding media universe to face a question it has been evading for years: Where’s the line? Google, Twitter and the web hosting company GoDaddy appeared to find it this week when they shut down The Daily Stormer, an American Nazi “publication,” after it mocked the peace activist Heather Heyer, who was killed Saturday at a white supremacist demonstration in Charlottesville, Va.
On Thursday, June 22, CNN published an article on its website, reporting that a Senate committee was investigating alleged ties between a Russian-government investment fund and people associated with Donald Trump’s presidential campaign. By late the next day, its reporting under fire, CNN took some extraordinary steps: It retracted the story and apologized. On June 26, CNN did something even more remarkable: It asked for and accepted the resignations of the three journalists — one a Pulitzer Prize winner, another a Pulitzer finalist — who were principally responsible for reporting and editing the article.
NEW YORK (AP) — HBO says it has regained control of its social media accounts after the latest security breach to hit the entertainment company. The hacking group OurMine on […]
Digital publishers have always had a good argument when they wanted to chase video dollars: There will be a lot of them, if we can just get people to watch our videos and advertisers to pay for them. Usually this is accompanied by a reference toward the $70 billion-plus TV ad market, and to the total time people spend watching TV: An astonishing four hours and 55 minutes a day, even in 2017.
Welcome To A La Carte. Get Ready To Pay Up
Consumer Reports wants it. So do a whole lot of consumers. But, get ready for some “bad” news. We’re all going to be paying a whole lot more for our video entertainment. Count on it. On top of that, there’s more video in a head-spinning array of options.
WPP’s GroupM today announced it is imposing its viewability standards globally and strengthening them for social and mobile newsfeed environments. It’s also undertaking a research to study the performance of social and newsfeed video.
Under a comprehensive contract, the streaming service will carry Sinclair’s ABC, CBS, NBC and Fox affiliates within their markets. The deal also includes carriage of the Tennis Channel and possibly later CW and MNT affiliates and the Comet TV diginet. Terms were not disclosed.
The youth-focused news service becomes the latest addition to Google’s OTT streaming service.
Users of the popular media player Roku receive a stark warning when they install channels outside of the official store. While these private or “non-certified” channels are still permitted, the company says that copyright-infringing channels may be pulled without prior notice. The news follows a few weeks after Roku was dragged into a piracy lawsuit in Mexico.
Several major tech firms are reevaluating their core value of openness as they clamp down on white supremacist rhetoric on their platforms. After protests turned violent in Charlottesville, companies are taking a harder line against hateful content than they have in the past.
U.K. sports publisher GiveMeSport has used its proprietary technology to help grow its Facebook audience to an impressive 25 million followers. Now, it’s integrating artificial intelligence from its new owner, Breaking Data Corp., to give it an advantage over competitors.
For those not in the 14 states that make up the eclipse’s “path of totality,” here’s a look at some of the viewing opportunities online and on TV.
Turner Broadcasting System plans to launch a standalone sports streaming service for consumers in 2018, the Time Warner Inc unit said on Thursday. The service will offer access to UEFA Champions League and UEFA Europa League soccer matches as part of a three-year multi-platform rights agreement with the governing body of European football beginning with the 2018-19 season. Turner will add other content to the service as it becomes available, executives said. Pricing has yet to be determined.
Three of Snap Inc.’s top executives sold their first batch of company shares, picking up an estimated $9.3 million, according to federal disclosures. Employees at the Snapchat maker became free Monday to sell shares awarded through options or other compensation plans.
In an important endorsement of the TrustX initiative launched earlier this year by digital publishing trade group Digital Content Next, the Association of National Advertisers is throwing its full weight behind the program to help facilitate trust and transparency in programmatic media buying.
Former WGN America head of scripted Jon Wax is joining YouTube as head of drama, scripted and current programming. He is one of two high-profile new executives hires by the Google-owned online video platform tied to the company’s YouTube Red Originals, along with former Fox Broadcasting Chief Marketing Officer Angela Courtin, who has been named global head of YouTube TV and originals marketing.
As if the Time Warner-owned cable network didn’t have enough problems to worry about with cyberattacks, a notorious hacking group took over the company’s Twitter and Facebook accounts Wednesday night. “Hi, OurÙŽMiÙŽne are here, we are just testing your security ,HBO team please contact us to upgrade the security – ourmine .org -> Contact,” read a message on both social platforms at approximately 8 p.m. PT. OurMine is well known for taking over Twitter accounts of a wide range of media accounts in recent years including Netflix, Marvel and Google.
Facebook founder and CEO Mark Zuckerberg is vowing to take down hate speech from his social media platform in light of the deadly white supremacist rally in Charlottesville, Va., over the weekend. In a statement posted to his Facebook page, Zuckerberg committed to actively “keep working to make Facebook a place where everyone can feel safe.”
The traditional TV ecosystem of cable and satellite providers offering huge bundles of channels has been slow to respond to the shifts in consumer behavior toward on-demand, commercial-free streaming access to programming across any device. But now the largest programmers and forward-looking MVPDs, like Comcast and DirecTV, are taking baby steps. It’s a tricky line for Disney and its cohorts to walk, because MVPD affiliate fees are still the biggest profit engines for the largest media conglomerates.