As one of the few TV news players on TikTok, NBC News pairs professional polish with a “gut feeling” for native voice and trending elements. Meg Ludemann, its de facto anchor there, aims for the persona of “your smart friend who’s telling you what’s going on.” Note: This story is available to TVNewsCheck Premium members only. If you would like to upgrade your free TVNewsCheck membership to Premium now, you can visit your Member Home Page, available when you log in at the very top right corner of the site or in the Stay Connected Box that appears in the right column of virtually every page on the site. If you don’t see Member Home, you will need to click Log In or Subscribe.
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TVN Newsroom Innovators | NBC News ‘Nails The Voice’ On TikTok
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