The tech solutions — OpenPass and Unified ID 2.0 (UID2) — are both designed to make it easier for advertisers to identify their desired audiences and measure performance for digital advertising.
Execs Chris McCarthy, Brian Robbins and George Cheeks are eligible for enhanced benefits and cash bonuses in the event the media conglomerate is sold.
The bundle’s value could be diminished, but the joint venture could lure more partners to make up for programming gaps, analysts say.
BRAND CONNECTIONS
During the 2023-24 season, by one measure, major league games captured nine of the top 10 spots and 12 of the top 20 among primetime cable shows.
Commercial broadcasters in Europe's top five markets have seen content budgets drop 19% since 2016 to now fall below streaming spending in a "cutthroat" market, an Ampere Analysis finds. Pictured: Netflix's Lupin.
Exclusives
CNN signed a deal with the Associated Press to use its copy on its website, the first time it has done so since cutting ties with the wire service 14 years ago. But the deal is sparking concerns among staffers of further job cuts at the struggling cable news network, according to Puck, which first reported the news. The fears come as CNN boss Mark Thompson is sharpening his strategic vision to turn the network around.
The FCC needs to update its regulations to reflect the fact that cable operators no longer dominate the U.S. pay TV market, according to NCTA - The Internet & Television Association, which also called on the agency to recommend statutory changes to Congress.
The voting technology company will also be able to obtain communications from Fox Corp. board members.
With less than half of households subscribing to pay TV, linear TV is expected to decline 8.9%.
AI & THE MEDIA
First Came ‘Spam.’ Now, With AI, We’ve Got ‘Slop’
A new term has emerged to describe dubious AI-generated material.
The union announced Monday that it will restart negotiations on both the Basic Agreement and the Area Standards Agreement on June 24, allotting four more days to close both deals.
World shares were mixed on Tuesday in a busy week that will bring several top-tier reports on U.S. inflation along with a policy meeting of the Federal Reserve.
Leaders from Televisa Univision, WCVB, KPIX and Ross will discuss the upshots of adopting virtual sets and AR into their news production and the challenges they’ve navigated along the way in a TVNewsCheck Working Lunch Webinar on June 27 at 1 p.m. ET. Register here.
Technology leaders from NBC Regional Sports Networks, Sinclair, Gray Television, Hearst Television, Fox Television Stations and Vizrt discuss the benefits and challenges of remote production in an IP environment in a TVNewsCheck Working Lunch webinar on July 16 at 1 p.m. ET. Register here.
