Katz Signs Sales Partnership With Transmit.Live

Media sales organization Katz Media Group and Transmit.Live, a live-stream marketplace signed an exclusive sales partnership under which Katz will be the exclusive sales representation partner of Transmit’s live premium inventory. The companies said: “This partnership brings premium live video inventory to a market where it’s in short supply.” With new split-screen ad formats, advertisers […]

Sinclair, Comscore Team For OTT Ad Reporting

Its Compulse360 platform will provide local CTV and OTT advertisers with advanced daily campaign reporting powered by third-party measurement from Comscore.