The measurement firm says media buyers can now compare YouTube reach from computer, mobile and CTV to linear TV, a “foundational step” toward achieving Nielsen ONE.
four-screen ad deduplication
May 3, 2024
Editor on Duty: Mark K. Miller
Stay Connected
Subscribe
Events
-
Streaming Revenue Strategies for Local TV
16 May 2024
-
News, Sports & Remote Production in 2024
23 May 2024
- View more events