Groupon’s Mason Is Out, But Deals Aren’t

The daily deals arena may have had some well-publicized knockouts lately, including the firing of Groupon founder and CEO Andrew Mason, but that doesn’t mean that deals don’t hold a wealth of opportunities for local media. Matt Coen (pictured), president and co-founder of Second Street: “Local media companies are well positioned to own a large piece of the deals market thanks to their unique assets of loyal audiences and established brands, local sales forces and multimedia promotional reach. Today, it has become apparent that local media companies enjoy another key advantage over pureplays: economies of scale.”