The broadcasting lobbyist says that Consumer Electronics Association President Gary Shapiro’s opening speech accusing TV broadcasters of “squatting now on our broadband future” misses the mark. “He simply sees a world of wireless broadband, and that’s just not what the future holds,” Smith said. And the NAB chief also accused Shapiro of being out of touch: “He apparently was writing a book and missed the cord-cutting phenomenon.”
The consumer-focused promotional campaign features TV and radio spots that direct viewers and listeners to a new informational website, TheFutureOfTV.org.
The National Association of Broadcasters is pinching the nerves of some lawmakers on Capitol Hill, where tensions are already flaring with the end of the session fast approaching. Some Democratic and GOP staffers say their bosses are tired of negotiating with the NAB on lingering policy issues because the trade association seems unwilling to hammer out a compromise, especially on radio issues.
Broadcasters are urged to air new TV and radio spots Jan. 4-24 in conjunction with the launch of TheFutureOfTV.org.
The National Association of Broadcasters announced today the hiring of Skip Pizzi as director, digital strategies. Pizzi, who will join NAB on Dec. 20, will report to Lynn Claudy, SVP […]
If the government injects itself into the “private business negotiations of retrans,” says NAB President Gordon Smith, it could ultimately mean the flight of the Super Bowl from free TV.
