Allen Media Names Langevine Ad Sales VP

Allen Media Group (AMG) has hired Jocelyn Langevine as vice president of advertising sales and client partnerships. She will represent all platforms of AMG’s African American-targeted brand, theGrio — which includes theGrio website; the broadcast and digital television network, theGrio.TV; and theGrio free-streaming app to be introduced later this year.

TheGrio free-streaming app will provide super hyper-local news, information, weather, sports and traffic geo-fenced to the user’s ZIP code, as well as free movies, television shows, documentaries and entertainment channels.

Langevine will also focus on cross-platform initiatives and brand integration for theGrio. Langevine reports directly to Cindy Kelly, president of advertising sales for AMG’s Entertainment Studios Networks, and is based at the AMG offices in New York.

Langevine comes to AMG from ViacomCBS, where she held both director of integrated marketing and senior director of integrated marketing titles. Prior to ViacomCBS, Langevine worked at Essence magazine, where she was director of marketing and multiplatform development of Essence and executive director of the Essence Festival.

Langevine also held previous marketing and branding positions with NBCUniversal Media, BET Networks/Viacom and CBS Outdoor.