Gold Bucket Bandit Tells WNBC How He Escaped
WNBC Tracks Down ‘Gold Bucket Bandit’ In Ecuador
Philly TV ‘All In’ On Facebook For Super Bowl
KING Names Yovanovich Marketing Director
Promotion veteran Jay Yovanovich joins the Tegna NBC affiliate in Seattle from WRAL Raleigh, N.C.
‘Things To Do’ Puts KENS First On Facebook
Tegna CBS affiliate KENS leads San Antonio’s Facebook action mainly due to listening to what people want, and it’s more than just news. Gregory Matthews, KENS’ digital media director, attributes the station’s success on Facebook to listening to what interests people and following social trends. “We are long past the days of telling the audience what they ought to care about,” he says.
Hands On Buzzers, Quiz Show Comes To KASW
Exclusives
Looking For TV Stations Headed To Super Bowl
Les Moonves Talks CBS On ‘Kreiner’s Korner’
WJLA Ups Andy Calhoun To Local Sales Manager
Scripps Donates 100,000 Books To Children
HBO Airs ‘The Number On Great-Grandpop’s Arm’
WBNS Promo Addresses Facebook’s Change
Facebook is changing its news feed preferences to show more posts from family and friends. “News is going to be kind of buried at the bottom,” says Larry Watzman, creative services and marketing director at WBNS, the Dispatch-owned CBS affiliate in Columbus, Ohio. “We need to do something.” What WBNS did was create a promo that walked Facebook users through the process of changing their setting.
WXYZ-WMYD Donates $10K To Literacy Campaign
KSWB Debuts New Set And Redesigned Studio
KXLF Studio Pictures From 1953 And Today
KPDX Rebrands To ‘Fox 12 Plus’ In Portland, OR
Digital-First Drives KWCH To Social Victory
KWCH, Gray’s CBS affiliate in Wichita, Kan., is the leader in social media actions in the market over the last six months according to data from audience insight firm Shareablee. Shawn Hilferty, KWCH’s digital director, says one reason his station is ahead on Facebook is its digital-first approach when it comes to local news.
After 42 Years, Jerry Taft Retires From WLS
WPEC Names Funk Creative Services Director
After hiking the Appalachian Trail alone, Chrissy Funk has returned to West Palm Beach, Fla., to oversee creative services at Sinclair’s CBS affiliate there.
KGTV Million Meals Campaign To Feed 400,000
WRAL Documentary Examines Hispanic Immigration
Facebook Live Lifts WGRZ To Top Of Social
Strategic and regular use of Facebook Live has helped propel WGRZ, Tegna’s NBC affiliate in Buffalo, N.Y., to first place among the market’s social media, says Kim Degeorge-Pike, WRGZ’s digital director. WGRZ has more than 2.5 million social actions, 31% of the total engagement generated by the DMA, according to data from audience insight firm Shareablee.
Charities Rooting For KSNV’s 3 Degree Guarantee
WAVE Ups Kris Baete To Marketing Director
KSBY’s New Set Overshadowed By Mud Slides
‘Get Up DC’, WUSA’s New Take On Morning News
Tegna & ‘Daily Blast Live’ Give $15K To School
Longtime WWL Anchor Sally-Ann Roberts Retiring
Vietnam Vet Gets Heat, Food Thanks To WJZY
‘Lunch Break’ Makes KHQ First On Facebook
KHQ, the Cowles-owned NBC affiliate in Spokane, Wash., tops the market in social media actions over the last six months according to data from audience insight firm Shareablee. One of the reasons for its success is a regularly scheduled Facebook Live at around noon called Lunch Break, according to Traci Zeravica, KHQ’s news director.
