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Optimizing Spot TV in a Non-Election Year

November 17, 2022 @ 1:00 pm - 2:00 pm EST



Off-years bring new urgency to the long-term objective of expanding revenue sources, categories and new businesses. What will be the most important strategies for 2023 and what kind of investments are likely following what is likely to be a record political year in 2022?


Kerry Kearney, SVP, Managing Director, LocalONE Investment, Horizon Media
Wil Danielson, SVP National Sales, Digital Division, Nexstar Media Group
Renee Ingenitom VP Enterprise Sales, Marketron
John Hillary, Senior Marketing Consultant, JDA Media
Gregg Siegel, SVP, National Sales, Client Partnerships & Political, Sinclair Broadcast Group
Paige Albiniak, Contributing Editor, TVNewsCheck (moderator)

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November 17, 2022
1:00 pm - 2:00 pm EST


Zoom Webinar