Digital Sales Manager and National Sales Assistant

Website Gray

WWSB, Gray’s ABC affiliate serving the Tampa/Sarasota DMA is seeking a Digital Sales Manager and a National Sales Assistant.

Live, work and play in a unique media market that so many vacationers call a top destination. WWSB-TV is the ABC affiliate serving Sarasota & Manatee Counties on the Suncoast of Southwest Florida. Postcard worthy views are bountiful, and so are opportunities to enjoy the Florida lifestyle. Top beaches are minutes away; so are top attractions in Tampa Bay, Orlando, and South Florida. You’re a quick ride from some of the most popular theme parks and cruise ports. While visitors come and go, our station and our newsroom are committed to serving the thousands upon thousands of people who call the Suncoast home. You’ll find a special emphasis on covering news with a hyperlocal focus, while embracing the best practices found in some of the region’s top markets.

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Digital Sales Manager

WWSB-TV is seeking its next dynamic and leadership driven Digital Sales Manager to join our winning team.

This position is available due to our latest DSM being promoted and growing within the company.

This is a rare chance to lead a team of seasoned sellers with an outstanding reputation of delivering results for our clients.

This is a great opportunity to work for the second largest broadcaster in the country, in one of its best markets.

You will have all of the tools, resources, and support to take yourself and your team to the next level.

The ideal candidate will excel at coaching, training, and growing a team of tremendous sellers.

We have a winning and thriving sales culture while developing our team to their full potential.

Must be results-driven and know how to motivate our sales team.

Extensive knowledge of how to develop new business and digital opportunities is a must, along with an understanding of how TV and digital work in combination to deliver measurable results for our clients.

Gray digital has best-in-class digital products and strategies to drive results for our clients and operates in a fast-paced and exciting environment.

Please note, the primary job duties and responsibilities include, but are not limited to the information listed above.


  • The ideal candidate will have a minimum of 3 years’ experience in digital sales and must have a thorough understanding of the digital environment including targeted display, targeted email, social media, OTT/Premion, SEO, and paid search.
  • College degree is preferred. But most importantly, the ideal candidate will know how to grow their team while also wanting to grow themselves.
  • Our team is on a mission to grow local business by offering expert marketing strategies, and we want a front line leader to join our mission.
  • A valid driver’s license, good driving record, and the ability to pass a pre-employment drug screen are required.

Apply online at search for WWSB.

Interested applicants can, go to, you may type in the job title, station call letters, or click on “apply now”, upload your cover letter, resume, and references.

National Sales Assistant

WWSB-TV is now interviewing candidates for a National Sales Assistant.

This position would provide sales support for the National Sales Manager and General Sales Manager as needed.

Excellent telephone, email and verbal communication and problem solving skills required.

Applicant must show enthusiasm, work initiative, and possess strong organizational and computer skills.

Accuracy and ability to interact with clients in a professional manner is essential.

Learning database and industry software is required.

This is a great opportunity in a successful, vibrant organization for someone who is able to maintain a high level of accuracy and remain calm under pressure.

This career opportunity is a great way to become an important part of a highly-respected TV station and begin a career with Gray.

Duties and Responsibilities:

– Assist National Sales Manager in day-to-day duties
– Regular professional communication with the National Sales Manager, National Agencies, and with station traffic department via phone, email and in person.
– Enter, confirm and maintain all new, revised and cancelled national orders including electronic transfer and maintenance of all orders in WideOrbit, with special focus on accuracy
– Send log times, such as pre logs and post logs and invoices as necessary
– Daily management of pre-empted and displaced spots; problem solving with NSM and National agencies across the country for approvals to offer makegood opportunities that maximize inventory opportunities in a timely manner
– Notify all program changes, specials etc. through the electronic order system as soon as reportable
– Communicate any revenue changes in new/existing orders to Sales Management
– Communicate with traffic department regarding order entry, spot placement and formatting.
– Research billing discrepancies and reconcile credit memos as required prior to month end
– Maintain national political public files, as well as updates to FCC political website.
– Maintain organized filing systems and in timely manner
– Develop a thorough understanding of Comscore ratings, WO Sales and other research tools.
– Work cooperatively with managers, co-workers and clients to deliver a high-level of service.
– Capable of learning new systems and software promptly and thoroughly.
– Other duties as assigned by Sales Management


– Must take pride in work, respond to instruction well, thrive in a fast-paced environment, and perform at a consistently high level
– Strong verbal and written communication skills are essential
– Must be dependable, highly-focused, organized, and have strong attention to detail
– Ability to prioritize, multi-task and meet deadlines in a challenging and dynamic environment
– Proficient in Microsoft Word, Excel, PowerPoint
– Prior administrative experience is preferred
– Broadcast Sales, media buying, or agency experience is a plus

Apply online at search for WWSB.

Interested applicants can, go to, you may type in the job title, station call letters, or click on “apply now”, upload your cover letter, resume, and references.

Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, and transfer, leaves of absence, compensation and training.

Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge. 

As a condition of employment, Gray Television will require that newly hired employees, whether part-time or full-time, be fully vaccinated against the coronavirus by the first workday to the extent permitted by applicable law unless you qualify for a medical or religious accommodation.