Entertainment Studios Networks Closes Middle East And North Africa Network Distribution Deal

Byron Allen’s Allen Media Group division Entertainment Studios said today that seven of its global television networks now receive distribution in the United Arab Emirates on the du telecom platform, from Emirates Integrated Telecommunications Company (EITC).  This distribution deal to launch 7 Entertainment Studios Networks channels on the du telecom platform was facilitated by SAWA Rights Management.

This first deal between Entertainment Studios Networks and SAWA Rights Management is part of an overall arrangement that will soon extend to other Middle East nations, including: Qatar, Saudi Arabia, Oman, Lebanon, Jordan, Iraq, Bahrain, Kuwait, Egypt, Tunis, Algeria, Morocco, and their respective territories, possessions, and commonwealths. Allen’s lifestyle networks add thousands of hours of entertaining content that is culturally friendly across the Middle East and North Africa (MENA) region.

The du platform is one of the two telecom operators in the United Arab Emirates. The company offers its customers fixed and mobile services, internet, digital television, and smart home services.

“The international demand for American content is a multi-billion dollar marketplace,” said Tom Devlin, President of International Television Sales/Marketing for Entertainment Studios. “We are excited to bring our portfolio of family-friendly lifestyle networks and programming to the Middle East and North Africa television markets for the first time as we continue to expand our network brands worldwide.”

The seven Entertainment Studios Networks 24-hour HD global networks:

• TV
• TV
• TV
• TV
• TV
• TV
• Justice Central.TV