TUFF TV Adds Action Sports Programming

Multicast network TUFF TV CEO Lou Seals announced a new content partnership with Fusion TV for action sports and adventure programming that includes a variety of sports from freestyle motocross to snowboarding.

“We are excited to be associated with the TUFF TV brand and be an early contributor to the network’s success,” said Larry Schwartz, president of Fusion TV.

Neal Ardman, head of distribution for TUFF TV, said the network “fills a void with a unique mix of programming genres currently unavailable on one dedicated channel. Our ability to gain carriage in top 50 markets is yet another sign that affiliates support the concept,” Ardman added.

TUFF TV is available in major markets including New York, Los Angeles, Dallas, Atlanta, Seattle and Charlotte, N.C.
TUFF TV is a joint venture between Chattanooga-based Luken Communications LLC and Atlanta-based TUFF TV Media Group LLC.  Luken Communications also owns Retro Television (RTV).