The new multicast channel aims to fill what its creators see as an unserved need: a movie-based service targeting African-Americans between the ages of 25 and 54. Coming off last week’s announcement that it has the Raycom stations on board in 26 markets, co-EVP Ryan Glover talks about Bounce TV’s goals and strategies, including why it opted to go broadcast rather than cable.
To read stories published more than one week ago, please log into your free TVNewsCheck account.
If you do not yet have a member profile, creating one is fast and easy.
If you have not yet created a new Member Profile since TVNewsCheck launched its redesigned site, please create one here.
Important: Even if you had an account with TVNewsCheck prior to its redesign, you will still need to create a new member profile. Thanks!