The industry veteran will oversee marketing and digital strategy for all Allen Media Group streaming content.
The National Football League plans to launch its own streaming service in July, according to a report from the NFL owner meeting by Sports Business Journal. NFL Plus will feature live games on mobile phones and tablets and is expected cost about $5 monthly. The games would be the same game fans can see on TV in their local markets.
By the end of a brutal trading day on May 18, Wall Street had delivered a wallop to Hollywood that will change the course of business as surely as the COVID pandemic accelerated the pace of transformation during the past 26 months.
A draft document contains the names of dozens of hedge funds and others behind the $1 billion private investment announced in December.
TiVo parent Xperi has said it expects connected TV and TiVo to bolster its growth in 2022, and during the upfronts the company is sending the message that it can bridge the gap of CTV and linear worlds for marketers.
Fox Corp. is in the early stages of expanding into lifestyle verticals across categories like outdoors, home and books, CEO Lachlan Murdoch says. The hope is that new lifestyle verticals, in addition to streaming, sports betting and web3 projects, will “give us our growth going forward,” Murdoch said. The push into lifestyle content builds on the success of Fox News Media’s subscription streaming service, Fox Nation, which launched in 2018 as Fox News’ first big foray into softer content.
With pay-TV losses likely to continue, wireless has rapidly emerged as the primary pairing with home broadband at Comcast. “You’re really seeing it become the lead bundle, having the connectivity bundle with broadband together with wireless,” Comcast CFO Mike Cavanagh said Tuesday at the J.P. Morgan Global Technology, Media and Communications Conference.
Facebook parent Meta, which also owns Instagram, said it will start releasing details in July about the demographics and interests of audiences who are targeted with ads that run on its two primary social networks. The company will also share how much advertisers spent in an effort to target people in certain states.
Dear Culture with Panama Jackson debuts May 26. Six more podcasts will premiere throughout this summer and fall.
Nations are accelerating efforts to control data produced within their perimeters, disrupting the flow of what has become a kind of digital currency.
A federal appeals court has agreed to block enforcement of the major provisions of a Florida law targeting social media content moderation. NetChoice and the Computer & Communications Industry Association had sought the preliminary injunction while their legal challenge of the law works its way through the courts.
Netflix’s addition of an ad-supported tier could generate as much as $2.5 billion in annual advertising revenue in the U.S. alone, while boosting overall domestic revenue by 21%, according to calculations conducted and published by The Information.
In this newly created role, Schneider will have operational oversight over the Bally Sports+ participatory DTC sports platform, anchored by Bally Sports’ live event programming.
The Weather Channel Television’s upgraded connected TV app now offers a subscription-based live stream of The Weather Channel Television Network, customizable local weather information, on-demand original programming and more.
SiriusXM has acquired Team Coco, Conan O’Brien’s podcast network and digital media business, including his popular podcast Conan O’Brien Needs a Friend. Team Coco’s staff will continue to produce the network’s slate of podcasts and collaborate on new content for SiriusXM. The deal includes a five-year talent agreement for O’Brien to remain host of his namesake podcast, which will continue to be widely available widely.
Free, ad-supported streaming TV services are growing fast and expected to command significantly more advertising dollars this year.
Internet advertisers and others have filed a friend of the court brief at the Supreme Court in support of NetChoice and the Computer and Communications Industry Association, which are challenging a Texas social media law they say will irreparably damage online platforms as advertising vehicles.
Nielsen has expanded its Digital Ad Ratings (DAR) service to include a simpler version of reporting on connected TVperson-level audiences across all smart TV manufacturers and streaming providers.
Nielsen ranks Anatomy of a Scandal No. 4 for the week of April 18-24 after Netflix declared it “No. 1 in the U.S.”
Forget Subscribers. Now It’s All About Advertising
The recent upfronts saw networks turning on a dime from their obsession with acquiring subscribers for their streamers to their former adoration of advertising. Whether there’s enough ad revenue to support this industry-wide pivot is another story.
Twitter will begin placing warning notices in front of some misleading content regarding the conflict in Ukraine and limit the spread of claims debunked by humanitarian groups or other credible sources, the social media company said on Thursday. The step-up against misinformation around Russia’s invasion of Ukraine, which Moscow calls a “special military operation,” is part of a new policy that outlines how Twitter will approach misinformation during crises.
Mashable used streaming aggregator Reelgood, which pulls viewing figures from streaming services in the U.S. and U.K., to break down the top 10 most popular shows of the past week.
New and eligible returning subscribers can get the ad-supported plan at that price for three months.
There were constant reminders of the diminished influence of broadcast television networks this past week, when entertainment companies Paramount, Disney, Warner Bros. Discovery, NBC Universal and Fox hawked their upcoming wares to advertisers in flashy New York presentations. None was more glaring than the fact that Craig Erwich and Kelly Kahl, chiefs of the ABC and CBS entertainment divisions, watched from the sidelines. (Image: Associated Press)