MENDELSOHN AFFLUENT SURVEY
Affluent Viewers Love TV, Ads Hit Key Demo
Even with all the media options and wired, frenetic lifestyles, affluent adults are watching the same amount of TV as they did a year ago, according to a new report. Research shows that individuals in homes with incomes of $100,000-plus watch an average of 17.6 hours a week this year, tied with 2009.
