Back to TVNewsCheck Home

Hulu Will Run On-Screen Banner Ads When People Pause Shows

Digiday | by Tim Peterson

BuzzFeed Ditching Its Anti-Banner-Ad Stance

by TVNewsCheck

After eschewing banner ads for years, BuzzFeed is finally embracing them. BuzzFeed will introduce display ads that will be bought and sold using third-party ad technology on a global basis. The move is a bid to tap into its scale and monetize its owned-and-operated platforms more effectively.