Brian Lesser, chief executive of AT&T Inc’s advertising unit Xandr, has resigned, a source familiar with the matter said on Wednesday, raising questions about the future of its advanced advertising strategy.
TV is changing dramatically. Here are the key executives at the large media giants, wireless carriers, tech companies and everyone that is stuck in between as they duke it out for your time and money.
AT&T said Friday it would launch an advertising and analytics unit led by a senior Madison Avenue media-buying executive Brian Lesser — the latest hint of the plans the telecommunications giant has for its pending $85.4 billion purchase of Time Warner Inc.
