Top executives from Tubi, Tegna, Sinclair, Cisco and Lawo told a TVNewsCheck webinar Tuesday that hybrid technology architectures and business models would be a major dynamic in 2024, along with an expanding and promising use of generative AI that also compels great caution. To watch the video of the full webinar, click here.
OPEN MIKE BY BRYAN BEDFORD
The What, Why And How Of IP Media
Cisco Systems’ Bryan Bedford: “The IP transition in the media supply chain is inevitable, unstoppable and ultimately the force that will satisfy viewers and position the media and entertainment sector to not just survive, but thrive.”