CBS Sports Gears Up For Unprecedented Super Bowl Streaming Crowd

This year’s Super Bowl once again will be livestreamed for free online. And CBS, which has the broadcast rights to the 2021 NFL championship game, is expecting a record rushing record from the internet. “Every year I feel like we’re on the verge of breaking the internet,” says Jeff Gerttula, EVP-GM of CBS Sports Digital. He’s only half joking. CBS Sports Digital has stress-tested its streaming infrastructure for the past year leading up to Super Bowl LV on Sunday, Jan. 7, to make sure it can handle the load.