OPEN MIKE BY DJ CAVANAUGH

Analytics Can Drive Spot Sales Improvement

When used properly, certain analytics can help stations make smarter and more accurate selling decisions, providing insights necessary to identify sales opportunities. Here are three key analytics that give you the advantage to sell more.

OPEN MIKE BY DJ CAVANAUGH

Sales Management Software Drives Success

Matrix Solutions CEO DJ Cavanaugh spells out the four key benefits of using CRM and sales management software. “The organizational benefits are wide-ranging and directly add value to any company’s short- to long-term profit and competitive goals,” he says.