As consumer interest in OTT streaming services grows, it’s crucial that TV stations be included to maintain OTA TV’s big advantage over cable and satellite: complete coverage. But carriage deals with streamers have become entangled in network-affiliate disagreements over control and how to split the revenue. This is an updated version of a story that originally appeared in TVNewsCheck’s magazine Executive Outlook last month.
The new president of Cox Media Group got her start in TV news before moving into sales and management, where she’s had a history of success, creativity and passionate support of her team members.
The pressure on broadcasters to post their content on Facebook Live is growing and stations are weighing the pros and cons of ceding control over their content to a powerful — and growing — third party.
Facebook Live — In February 2016, Facebook began courting news organizations to upload native video, telling them that the newsfeed algorithm would favor it and the monetization opportunities would offset some losses on their own websites. Facebook even bought TV, billboard and bus advertising underlining CEO Mark Zuckerberg’s promise that it was a video-first company. […]