U.S. Women’s World Cup Triumph Soars

The U.S. national women’s soccer team achieved a spectacular World Cup repeat yesterday, beating the Netherlands in a tense final in Lyon, France. If the early figures are anything to go by, the game also provided a strong finish for Fox in the ratings. Sunday’s final posted a 10.0 overnight metered market rating. For comparison, the semifinal scored a 5.5 in the same demographic and went on to a total of just over 7 million viewers

Fox Women’s World Cup Netted It $40 Million

Fox Sports’ ad-sales team won’t be showered with confetti today like the U.S. women’s soccer team, which is getting a ticker-tape parade in New York following its championship. But the company is popping the bubbly all the same, thanks to its own World Cup coup. Fox netted roughly $40 million from Women’s World Cup ad sales, according to an industry source, a figure that more than doubled the company’s initial revenue estimates for the tournament and is five times more than the $8 million ESPN raked in for its coverage of the 2011 Women’s World Cup.

Women’s World Cup Grabs 25M Viewers

The U.S. championship 5-2 victory over Japan in the FIFA Women’s World Cup broke a major record: the most-watched soccer match in U.S. history. The match, which aired on Fox, pulled in a massive 25.4 million viewers, according to Nielsen.

Women’s World Cup On Fox On The Rise

Ratings continue to rise for the FIFA Women’s Cup, with Tuesday’s semifinal between USA and Germany on Fox drawing 8.4 million viewers — the third largest audience ever for an English-language telecast of women’s soccer in the States. According to Nielsen, the only bigger crowds for women’s soccer have been the USA-China Women’s World Cup Final in 1999 on ABC (17.97 million) and the USA-Japan matchup in the 2011 World Cup Final on ESPN (13.46 million).