FLO Spectrum Sale Hints At UHF Value

One of the precepts of the FCC’s plan to reallocate up to half the usable broadcast TV spectrum for broadband is that the market value of the spectrum would be much greater if it’s used for broadband rather than for broadcasting. If the price AT&T is paying for Qualcomm’s prime FLO spectrum is any indication, the FCC may have a hard time convincing broadcasters to voluntarily give up their spectrum.