Geico’s Annual Ad Budget? A Billion Dollars

Geico Puts Pedal To The Metal On Ads

Geico has accelerated its ad spending as it climbs the ranks of the nation’s largest auto insurers.

GEICO Advertising Soars To $1 Billion

GEICO Corp. topped all property and casualty writers in terms of advertising dollars spent in 2011, according to SNL Financial. The direct insurer spent just under $1 billion in 2011 on TV, radio, billboards and Internet banners in the U.S.