COMMENTARY BY KAREN KAPLAN
What TV Can Learn From ‘Game of Thrones’
Karen Kaplan, chairman-CEO of Hill Holliday: “To say that the TV industry is undergoing a massive shift is a ridiculous understatement. The battle for eyeballs — and advertising dollars — is a drama worthy of Game of Thrones. The powerful, entrenched dynasties of TV’s past are fighting desperately to keep what was theirs. ‘You win or you die’ is just one of the great recurring catchphrases from the show. In honor of the season premiere, here are three other Game of Thrones truisms that apply to the changing TV landscape.”
