COADY DIEMAR PARTNERS RESEARCH
TV M&A Looks Poised To Pick Up
One might expect 2011 to be a strong year for local TV M&A based purely on cyclical attributes of the TV ad spending, as sellers like to sell based on forward projections (i.e., 2012 estimates) that include substantial political advertising, and buyers like to close deals early in an even numbered year so that revenues from political advertising can be utilized quickly to reduce leverage.