Retailers Join USA Network’s ‘America’s Big Deal’ Shopping Series

USA Network has set its retail panel for the new, first-of-its-kind shoppable live competition series America’s Big Deal from inventor and entrepreneur Joy Mangano and hosted by Access Hollywood journalist Scott Evans. Several of America’s biggest retail giants, QVC and HSN, Lowe’s and Macy’s, will join forces to be a part of this series that has a mission “to […]

NBCU Expands Macy’s Parade Partnership

The second year of NBCU-Verizon deal features new innovations on broadcast, digital sites and NBCUniversal strategic partners.

Macy’s Running Facebook’s Auto-Play Ads

Following a sprinkling of ads from brands in other categories, Macy’s is the first retailer to roll out Facebook’s auto-play video ads within mobile newsfeedsd. A rep for the department store giant revealed there were two other merchant brands testing the platform, but didn’t disclose names.

NBC’s ‘Fashion Star’ Teams With Macy’s, H&M, Saks