Cox Media Group today appointed four leaders to “fully integrate CMG’s portfolio of traditional and digital media platforms in the Atlanta area beginning in 2018.” Moya Neville is CMG Atlanta’s new VP […]
Cox Paper Sites To Adopt Metered Paywalls
Cox Media Group will adopt pay meters instead of hard walls for the paid versions of its four newspaper sites this summer, says Mark Medici, its SVP of audience strategy. In addition, he says, the papers’ sites and those of its television stations are beginning to converge more “because digital is the great equalizer.” They are all share a central CMS, “so any innovation that’s driven [by] television can be adopted by newspapers. The great thing is having an enterprise CMS, there is a tremendous amount of collaboration in terms of driving innovation.”
