Back to TVNewsCheck Home

TV Biz A Guessing Game After Stock Rout

Wall Street Journal | by TVNewsCheck

After last week’s $50 billion media stock meltdown,  the reality that the TV business isn’t what it used to be — predictable — is setting in. Analysts are being forced to do more guesswork, media executives are doing back-of-the-envelope math to count their customers and investors are questioning the most basic assumptions.