
Licensing issues have gutted the soundtracks of many beloved series on streaming services, resulting in bewildering music cues and missing theme songs.
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Warner/Chappell Production Music has named Steve Swenson director of licensing. In this role, he will focus on developing the company’s licensing reach in sports, broadcast and corporate markets, and he will be based in Tampa, Fla. Swenson joins Warner/Chappell Production Music from HSN, where he oversaw audio strategy.
Originally commissioned by WRAL Raleigh, N.C., more than 20 years ago, Warner/Chappell Production Music’s “In-Sink” has been heard across the country in countless markets, with over 80 uses logged in the News Music Search Archive.